Undercover Big Boss S01E01 - Wyldecrest Parks

First up is Alfie Best, owner of Wyldecrest Parks, the largest caravan and park home operator in Europe. While other businesses have struggled through the pandemic, it's been a boon for Alfie, with staycations at an all-time high. He starts his undercover journey with Richard, one of his sales team. But he's soon tearing his hair out over missed sales opportunities.