Secrets of Supercheap Shopping S01E01 - Episode 1

A look at how discount stores are saving Britain's shoppers money, uncovering the business models and strategies used to secure the best deals, and uncover the tricks and trends powering Britain's discount revolution. Chris Edwards, founder of OneBeyond, reveals how he keeps shoppers hooked with clever shelf-talker tactics, and at Discount Dragon, a team transforms surplus stock into premium bargains.